In April’s webinar, Winning the War on Talent: Recruitment, recruitment professionals discussed a variety of topics. Speakers Michael Seaver, Lindsay Smith, and Denise Gredler shared their expertise on topics such as recruitment trends, data from azcentral.com’s Top Companies to Work award, Texas’s Most Admired Companies Award, and innovations in client interactions learned through 15+ years of serving the community.
Through a live poll we learned that webinar attendees struggled with finding finding qualified candidates. We uncovered that attendees were heavily reliant on job boards to find talent, such as Simply Hired, Indeed, and LinkedIn.
To begin the webinar, Michael Seaver, a professional in leadership consulting, discussed workforce demographics and their influence on talent acquisition. He analyzed the similarities and differences between the varying generations that exist in the workplace. Seaver shared studies from reputable institutions regarding the influence of a diverse workforce on a company’s employee retention, culture, financial performance and recruitment.
The webinar’s live poll showed that many webinar attendees were not finding success in employing an employer brand or talent CRM. But, attendees were successful in implementing detailed career pages and job descriptions. Many attendees shared that they were sourcing proactively.
Seaver’s discourse was followed by a discussion led by Lindsay M. Smith. Smith, the Vice President of Brand Evangelism for BestCompaniesTexas, gave insight on the shortcomings of traditional interviewing processes. She shared about the value of non-traditional interviewing approaches like in-job auditions, events, casual interviews and virtual reality. Smith reviewed how human resources teams can use big data when recruiting. More so, she discussed the best practices for the creation and use of a talent CRM. To conclude her discussion, Smith reviewed the importance of being transparent when sharing employee stories and sharing about your organization’s culture.
In addition, Seaver and BestCompaniesTexas CEO, Denise Gredler, talked about BestCompaniesTexas’s involvement with the Top Companies to Work for in Texas award. Gredler shared about interesting recruitment trends. She also shared about what it takes for companies to make the list of Top Companies to Work For. Seaver and Gredler concluded with a discussion on what successful companies are doing to retain employees and recruit talent.
Since the start of our company, BestCompaniesUSA has learned many valuable lessons while consulting on recruitment topics and building employer brands. These lessons include:
- Often times, the commitment to a process is more important than the outcomes
- When you expand your employee referral program you are likely to draw in a larger number of quality applicants
- Never underestimate the value of creative branding
- Your recruiters are a valuable asset- invest in your recruiters’ skill development
- Utilize your talent CRM to build community and share culture
We know our webinar attendees aren’t alone in their desire to master recruitment. They were interested in implementing more creative and defined recruitment efforts, but failed to implement successful recruitment activities. More so, they needed more guidance on how to recruit in new places. If you relate to the struggles that face our webinar attendees, watch this webinar on our Youtube channel or listen to our podcast. This webinar could be just the thing you need to spark your recruitment efforts!
To register for upcoming webinars, visit us here.